The project
THE SYMBOL
The consultant was focused on the financial perspective for small and medium companies.
Reliability, technical expertise, focused in help the company to reach profitable result with their financial decisions are the consultancy mantras.
Consultancy services
Reliability, technical expertise, focused in help the company to reach profitable result with their financial decisions are the consultancy mantras.
Consultancy services
- Economic-financial viability analyses;
- Financial restructuring plan;
- Business Plan (Financial perspective);
- Loans and financing (prepare the company to get one or to review the current).
The challenge was find a powerful name and a logo to represent those three pillars.
THE NAME
Kredit = credit, loan, trust, standing, repute.
This simple and strong German word, showed for their clients at the same time an a idea of what the company do(help you with your credit) and how committed the company was with the excellence of their services.
THE SYMBOL
Greater than or equal VS Plus sign - why not use a well recognized symbol like plus?
The consultancy offered financial advice from another perspective. Why not find a different symbol for the plus sign that could also satisfy the requirements of mantra.
THE COLORS AND THE TYPOGRAPHY
The dark gray color and the customized typography was designed to support the consultancy mantras.
Business card and envelope was printed with recycled papers
Quick Website to introduce the company
